Shop Your Ride.
Explore online. Find your dream bike. Choose in-store pickup or home delivery. Go ride.
Gear Up With Red rock APPAREL
We proudly design a lot of sweet apparel in-house, including our Red Rock Trail Crew gear. When you purchase Trail Crew apparel, all proceeds benefit our trail improvement program.
We’re At Your Service.
Tune-up your favorite bike, improve your comfort and performance, or borrow a bike from us. Whatever you need, we’ve got you covered.
Really, that’s why we’re here. Check out our group rides and explore our annual events.
Better Bikes Deserve Better Trails.
For over 20 years, Red Rock Bicycle Co. has supported trail development and trail maintenance. Now we’re taking the next step. By partnering with the Greater Zion Tourism office and Visit Cedar City, we’ve created the Red Rock Trail Crew program. We have a full time, dedicated trail maintenance professional who is tasked with keeping our Southern Utah trails great.
Powered By Passion.
We’re proud of the riders we meet here in Utah and beyond and love sharing the best stories and knowledge from our community. Our featured stories give some awesome perspectives on the riding lifestyle.